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Don Johnson Auto Group - Choosing a Ram ProMaster Work Van for Your Business near Chippewa Falls, WI For many businesses around Chippewa Falls, the right vehicle is more than transportation. It is a mobile office, tool room, delivery hub, and customer-facing part of the brand. Whether your work takes you between downtown Chippewa Falls, job sites near Lake Wissota, client stops in Eau Claire, or supply runs along Highway 29 and Highway 53, a work van needs to make every mile feel productive. That is where the Ram ProMaster stands out for business owners who want cargo space, smart access, practical technology, and upfit flexibility in one purpose-built commercial van. At Don Johnson Auto Group, we work with drivers and businesses across northwest Wisconsin who need vehicles that can handle real daily use. Our website highlights Fleet Solutions, new vehicle shopping, custom vehicle ordering, trade valuation tools, financing resources, service departments, parts support, and collision centers, which all matter when your van is tied directly to your income. A Ram ProMaster is not just something you buy and forget. It is something you configure, maintain, and rely on, and our goal is to help you choose the right setup from the start. If you are comparing a cargo van to a pickup, an SUV, or an enclosed trailer, the Ram ProMaster makes the most sense when enclosed storage, organization, easy loading, and crew or cargo flexibility are high priorities. It is especially appealing for electricians, plumbers, HVAC teams, delivery businesses, mobile repair services, caterers, cleaning companies, event vendors, and contractors who need a professional, weather-protected space for tools and materials. Around Chippewa Falls, where businesses often serve a mix of city streets, rural routes, and neighboring communities, that kind of versatility can make the workday run smoother. Why the Ram ProMaster Fits Local Business Driving The Ram ProMaster is designed around usable cargo space. Depending on configuration, it offers up to 524 cubic feet of cargo space, up to 13 feet of maximum cargo area length, and a maximum payload rating of up to 4,750 pounds when properly equipped. For a business owner, those numbers translate into practical advantages: more room for shelving, bins, ladders, packages, tools, parts, and work materials without leaving cargo exposed in an open bed. The front-wheel-drive layout is another major benefit. Ram notes that the ProMaster uses class-exclusive front-wheel drive, which helps provide confident traction and opens up a low, practical cargo floor. That lower load floor can matter when your team loads heavy equipment several times a day. If your route includes commercial buildings, residential neighborhoods, farms, warehouses, or tight alley access, easier loading and unloading can save time and reduce strain. Enclosed cargo protection: Keep tools, packages, equipment, and supplies protected from rain, road spray, and general exposure. Upfit flexibility: Add shelving, partitions, ladder racks, drawers, bins, workbenches, or trade-specific storage solutions. Easy side access: A wide sliding side door helps load larger items and reach frequently used equipment. Rear-door utility: Rear doors that open wide help simplify dock loading, pallet access, and jobsite unloading. Professional appearance: A clean, branded cargo van can help your business look organized when you arrive at a customer location. Which ProMaster Configuration Should You Consider? One of the biggest reasons to shop the ProMaster is the number of configurations available. Ram offers multiple roof heights and cargo lengths, making it easier to match the van to the kind of work you do. A standard roof can work well for businesses that prioritize easier parking and basic enclosed cargo needs. A high roof is popular for trades because it gives more interior height for moving around inside the van. The Super High Roof provides even more space for taller equipment, bulkier cargo, or a more elaborate upfit. Length matters, too. Ram ProMaster cargo length options include 8-foot, 10-foot, 12-foot, and 13-foot configurations, depending on the model. If you mostly carry hand tools, parts, and small equipment, a shorter wheelbase may provide the right balance of storage and maneuverability. If you haul long pipe, lumber, shelving, event equipment, or larger delivery loads, a longer cargo area can be worth it. The right answer comes down to your daily route, parking situation, cargo weight, and how your team works inside the vehicle. Standard Roof: A practical choice for lighter cargo needs, urban stops, and businesses that want enclosed utility without maximum interior height. High Roof: A strong fit for trades that need to move around inside the van, organize tools, and carry taller equipment. Super High Roof: A smart choice for maximum interior height, larger upfits, bulk delivery use, or equipment-heavy work. Crew Van Package: A helpful option when your business needs seating for up to six while still preserving cargo space. Technology and Safety Features That Support the Workday A commercial van should help you work efficiently, but it should also help you drive with confidence. The Ram ProMaster offers standard and available features designed for busy routes and long days behind the wheel. Available Uconnect 5 NAV provides touchscreen access to navigation, wireless Apple CarPlay support, wireless Android Auto compatibility, and connected convenience. For a business that handles estimates, dispatches, deliveries, or changing jobsite addresses, easier connectivity is a real advantage. Ram also equips the ProMaster with work-focused safety and driver-assist features. Available systems include Active Driving Assist, Intelligent Speed Assist, Traffic Sign Recognition, Blind Spot Monitoring with Rear Cross Path Detection, ParkSense Front and Rear Park Assist, a 360-degree Surround View Camera, and a Digital Rearview Mirror. Standard and available features such as Forward Collision Warning with Active Braking and Pedestrian/Cyclist Emergency Braking, Drowsy Driver Detection, Crosswind Assist, and ParkView Rear Back Up Camera help support safer, more aware driving. That matters when your van is moving through neighborhoods, busy parking lots, commercial loading areas, and regional highways. Ram ProMaster vs. Pickup Truck for Business Use A Ram pickup can be ideal for towing, plowing, hauling heavy open-bed loads, or handling rugged work. A Ram ProMaster, on the other hand, is often the better fit when secure cargo organization is the main goal. If your business depends on keeping tools in place, locking up inventory overnight, organizing parts by job type, or protecting materials from exposure, a van offers a major advantage. Many Chippewa Falls-area business owners also appreciate that a van can function as a rolling workspace, not just a vehicle that carries equipment. Think about how often you access your cargo. If you open toolboxes, climb into a truck bed, or unload loose bins several times a day, a ProMaster with shelving and interior organization can make the day feel simpler. For delivery operations, the wide-opening rear doors and side-door access can reduce wasted movement. For trades, an interior partition, shelves, bins, and racks can help create a repeatable system so everything has a place. How Don Johnson Auto Group Helps Business Shoppers Choosing a commercial vehicle should feel organized, not overwhelming. At Don Johnson Auto Group, we offer one-stop shopping across Chevrolet, GMC, Ford, Chrysler, Dodge, Jeep, and Ram, giving local shoppers a broad view of truck and van options. Our website also highlights custom vehicle ordering, which can help you choose model, trim, packages, exterior paint, interior options, engine type, and accessories. For a business buyer, that can be especially useful because the right van may depend on roof height, cargo length, seating, upfit plans, and technology needs. We also provide tools that simplify the shopping process. Our 10 Second Trade Value tool helps you estimate the market for your current vehicle, while our finance resources can help you explore buying or leasing based on your business goals. After the sale, our full-service facilities support maintenance and repairs, including oil changes, tires, brakes, batteries, steering and suspension work, check engine light diagnostics, transmission repairs, parts, and collision center support. If your van is part of your livelihood, dependable service access is not a bonus. It is part of the decision. Questions to Ask Before You Choose a Work Van What do you carry every day: List tools, parts, ladders, equipment, packages, and materials before choosing roof height and cargo length. How much weight do you haul: Match your payload needs to the right configuration and remember that upfits, cargo, passengers, and accessories affect capacity. How often do you load from the side: If curbside access is common, pay attention to sliding door width and interior layout. Will your crew ride along: Consider the Crew Van Package if your business needs passenger space plus cargo flexibility. What upfit will you need: Plan shelving, partitions, racks, power access, and storage before finalizing the van setup. Frequently Asked Questions: Is the Ram ProMaster a good van for contractors near Chippewa Falls? Yes. The Ram ProMaster is a strong choice for contractors who need enclosed cargo space, upfit flexibility, easy access, and practical payload capability. Its available roof heights and cargo lengths make it adaptable for trades such as plumbing, electrical, HVAC, remodeling, cleaning, and mobile service work. Can the Ram ProMaster be customized for my business? Yes. The ProMaster is designed to be upfit-friendly, with configurations that can support shelves, partitions, storage bins, ladder racks, and other business-specific equipment. Don Johnson Auto Group can help you think through configuration needs and available ordering options. Does Don Johnson Auto Group support business and fleet shoppers? Yes. Our website includes Fleet Solutions, finance resources, trade tools, new vehicle shopping, service departments, parts support, and collision centers. We can help business owners compare vehicles, plan ownership needs, and keep work vehicles maintained over time. Should I buy or lease a Ram ProMaster for my business? That depends on mileage, customization plans, budget goals, and how long you plan to keep the van. Leasing may appeal to businesses that prefer shorter terms and newer vehicles, while financing can make more sense if you drive high mileage, plan significant upfits, or want long-term ownership flexibility. If your business around Chippewa Falls needs a van that can carry more, organize better, and support a professional workday, the Ram ProMaster deserves a close look. Visit Don Johnson Auto Group to compare configurations, discuss trade-in options, explore financing paths, and find a setup that fits the way your business works. Request more information

Don Johnson Auto Group - Which New Ford SUV Fits Your Life near Chippewa Falls, WI? Shopping for a new Ford SUV near Chippewa Falls, WI usually starts with one practical question: which model actually fits the way you drive? A compact SUV may be perfect for weekday commuting around Chippewa Falls and Eau Claire, while a three-row SUV may be the better choice for school routines, youth sports, road trips, towing, or lake weekends. Ford makes the decision easier by offering a wide SUV lineup with distinct strengths, from efficient everyday crossovers to adventure-ready 4x4 models and full-size family haulers. At Don Johnson Auto Group, we help local shoppers compare vehicles by real-world needs rather than pushing a one-size-fits-all answer. Our group has served northwest Wisconsin for generations, and we understand that drivers near Chippewa Falls often want a vehicle that can handle a mix of city streets, county highways, gravel driveways, family cargo, and changing road conditions. With Ford options like Escape, Bronco Sport, Explorer, Expedition, and Mustang Mach-E, there is a smart path for nearly every SUV shopper. Below is a practical guide to help you narrow the Ford SUV lineup based on seating, cargo space, all-wheel-drive or 4x4 capability, towing, technology, and daily comfort. Start With Your Passenger and Cargo Needs If most of your driving is solo commuting, errands around Chippewa Falls, and occasional trips with a few passengers, a two-row Ford SUV may be the right fit. Ford Escape offers seating for five, a comfortable cabin, available all-wheel drive, and flexible cargo space for groceries, sports bags, pet gear, or a weekend suitcase. Ford notes that Escape can offer up to 65.4 cubic feet of available cargo space behind the first row, which is a strong number for shoppers who want an easy-to-drive SUV without stepping up to a larger model. Ford Bronco Sport also seats five, but it leans more rugged. Every Bronco Sport model comes with standard 4x4, and available packages can add more off-road-focused hardware depending on trim. For Chippewa Falls drivers who split time between town driving, cabin roads, trailheads, and outdoor gear, Bronco Sport is a compelling choice because it keeps the footprint manageable while adding confident traction and a more adventurous personality. If you need a third row, Ford Explorer becomes the natural middle ground. Explorer offers available seating for up to seven and up to 85.8 cubic feet of cargo volume on many configurations. That makes it useful for growing families, carpooling, or carrying bulky items without moving into a full-size SUV. For the most space, Ford Expedition offers seating for up to eight and a larger cargo area, especially in Expedition MAX models. If your weekends involve coolers, luggage, strollers, hockey bags, camping gear, or towing a larger trailer, Expedition is the model to put high on your list. Which Ford SUV Is Best for Everyday Driving? For many Chippewa Falls shoppers, the best everyday SUV is the one that feels simple, efficient, and comfortable day after day. Ford Escape is the easiest fit for drivers who want a compact size, easy parking, and multiple powertrain choices. Depending on configuration, Escape offers gas, hybrid, and plug-in hybrid options, giving shoppers a way to prioritize efficiency without giving up SUV versatility. Available driver-assist features such as Adaptive Cruise Control, Lane Centering, BLIS with Cross-Traffic Alert, and a 13.2-inch center display on select models add convenience for highway drives and daily errands. Bronco Sport is also very livable, but its biggest advantage is standard 4x4 confidence. If you regularly drive rural routes, visit parks, haul outdoor gear, or prefer a more upright and rugged SUV feel, Bronco Sport may be more appealing than a traditional compact crossover. It also offers useful technology such as a 13.2-inch center display on many newer configurations and wireless smartphone compatibility, keeping the cabin modern and easy to use. For families who want a daily driver with more room, Explorer is often the sweet spot. It has three rows, strong available power, available Intelligent 4WD, and a maximum towing capacity of 5,000 pounds when properly equipped. That combination works well for families who need passenger room during the week and the ability to tow a small camper, utility trailer, boat, or recreational gear on weekends. Comparing Ford SUV Choices by Use Case Best for commuting and efficiency: Ford Escape is a strong match for drivers who want two-row comfort, available AWD, flexible cargo space, and available hybrid or plug-in hybrid powertrains. Best for outdoor lifestyles: Ford Bronco Sport brings standard 4x4 capability, G.O.A.T. Modes on many models, and a rugged design that fits trailheads, gravel roads, and weekend gear. Best for growing families: Ford Explorer offers three-row seating, generous cargo space, available 4WD, and helpful driver-assistance features for busy schedules. Best for maximum family space: Ford Expedition provides full-size room, seating for up to eight, available Expedition MAX cargo length, and impressive towing capability when properly equipped. Best for electric driving: Ford Mustang Mach-E gives shoppers an all-electric SUV option with sporty performance, available extended range, and modern technology. What About Towing and Weekend Gear? Towing needs can quickly narrow your options. Escape and Bronco Sport can handle lighter towing duties when properly equipped, which may be enough for a small trailer or outdoor equipment depending on configuration. Explorer raises the bar with up to 5,000 pounds of towing capacity, making it a practical choice for many families who want one SUV for daily use and weekend recreation. Expedition is the Ford SUV to consider if towing is a major priority. Ford lists an available maximum towing capacity of up to 9,600 pounds when properly equipped, along with available trailering technologies such as Pro Trailer Backup Assist and Pro Trailer Hitch Assist on select configurations. For Chippewa Falls families who tow boats, campers, enclosed trailers, or heavier recreational equipment, Expedition delivers capability without sacrificing three-row comfort. Cargo flexibility matters, too. Expedition offers a Ford Split Gate with available Open On Approach on select models, plus a Cargo Tailgate Manager designed to make loading, organizing, and using the rear cargo area more convenient. Explorer offers a more maneuverable footprint while still delivering impressive cargo room with seats folded. Escape and Bronco Sport are easier to park and live with in town while still giving you space for everyday gear. Ford SUV Technology That Fits Local Driving Modern Ford SUVs are not just about space and power. Technology can make daily driving easier, especially on longer drives to Eau Claire, Rice Lake, or the Twin Cities. Available Ford BlueCruise on select Ford SUVs supports hands-free highway driving on designated Blue Zones while the driver keeps attention on the road. Ford Co-Pilot360 technologies can include features like Pre-Collision Assist with Automatic Emergency Braking, Lane-Keeping System, Adaptive Cruise Control, BLIS, and 360-Degree Camera availability depending on model and trim. Ford Digital Experience, SYNC, available large center displays, wireless Apple CarPlay and Android Auto compatibility, and available Ford Connectivity Package features help make the cabin feel familiar and connected. For families, that can mean easier navigation, fewer charging-cable battles, and more ways to keep the drive organized. We also offer Technology Refreshers as part of the Don Johnson Advantage, so you can revisit your vehicle features after purchase and learn how to get more from comfort, safety, entertainment, and performance technology. That support is helpful when comparing advanced features across Escape, Bronco Sport, Explorer, Expedition, and Mustang Mach-E. How Don Johnson Auto Group Helps You Choose Choosing the right Ford SUV is easier when you can compare models with a team focused on your needs. Don Johnson Auto Group offers one-stop shopping across multiple brands, but our Ford shoppers can work with our Cumberland Ford location and our broader team to compare body styles, financing options, trade-in value, and ownership support. Our non-commissioned sales approach is built around product expertise, not pressure. We also make the process convenient with tools like online shopping, financing applications, service scheduling, and a quick trade-value process. If you already have a vehicle to trade, our 10 Second Trade Value tool can help you see market-based information quickly. After the sale, our full-service facilities, available concierge service, service departments, parts support, and collision centers help support long-term ownership. For Chippewa Falls drivers, the best Ford SUV depends on your daily route, passengers, cargo, towing needs, and preferred driving feel. Escape is efficient and easy to live with. Bronco Sport is compact and adventure-ready. Explorer adds three-row practicality. Expedition brings maximum space and strength. Mustang Mach-E gives you an all-electric path with performance and everyday utility. If you are ready to compare, we are here to help you find the Ford SUV that feels right from the first test drive. Frequently Asked Questions: Which Ford SUV is best for families near Chippewa Falls, WI? The Ford Explorer is a great fit for many families because it offers three-row seating, strong cargo flexibility, and up to 5,000 pounds of towing capacity when properly equipped. Ford Expedition is better for larger families or shoppers who need maximum passenger room, cargo space, and higher towing capability. Which Ford SUV has standard 4x4? Ford Bronco Sport comes with standard 4x4, making it a strong choice for shoppers who want extra confidence on rural roads, gravel routes, and outdoor adventures. Is Ford Escape a good choice for commuting? Yes. Ford Escape is compact, comfortable, and efficient, with available all-wheel drive and available hybrid or plug-in hybrid powertrains depending on configuration. It is a practical option for commuting, errands, and small-family use. Which Ford SUV should I choose for towing? For light towing, Escape or Bronco Sport may be enough depending on configuration. Explorer offers up to 5,000 pounds when properly equipped, while Expedition offers the highest SUV towing capability in the lineup with up to 9,600 pounds when properly equipped. Can Don Johnson Auto Group help me compare Ford SUV trims and features? Yes. We can help you compare Ford SUV size, seating, powertrain, towing, safety technology, financing options, and trade-in value so you can choose with confidence. Request more information

Don Johnson Auto Group - Why the 2027 Ford Super Duty F-250 Lariat Fits Jobsites and Towing Around Barron, WI For truck shoppers around Barron, WI, the 2027 Ford Super Duty® F-250® Lariat® stands out because it does not ask you to choose between serious capability and daily comfort. It sits in the middle of the F-250 lineup, but its feature mix feels anything but average. This is the trim for drivers who tow enough to care about visibility, backing confidence, trailer positioning, and cabin technology, yet also want a truck that feels comfortable during longer drives between job sites, farms, suppliers, lake properties, and family commitments. The Lariat® brings together the proven 7.3L 2V DEVCT NA PFI V8 Gas engine, available 6.7L High-Output Power Stroke® V8 Turbo Diesel B20 engine, PowerScope® trailer tow mirrors, and 360-Degree Camera in a way that feels practical rather than excessive. That balance matters in northwest Wisconsin. Around Barron, trucks often do more than commute. A single week can include pulling a trailer, carrying tools, visiting a rural property, helping with a building project, or heading toward Rice Lake or other nearby communities for supplies. The Lariat® is appealing because it feels prepared for those mixed-use demands. It has the hardware and available power to support bigger jobs, while its cabin and technology make the truck easier to live with when the workday stretches longer than expected. For drivers shopping with Don Johnson Auto Group, serving New Richmond, St. Croix Falls, and Barron, the Lariat® is one of the most natural trims to compare first. A Trim Built Around Real Towing Confidence The strongest argument for the F-250® Lariat® starts with towing visibility. PowerScope® trailer tow mirrors are more than a convenience feature; they are the kind of equipment that can change how confident you feel with a trailer behind you. Whether you are lining up with a camper, equipment trailer, enclosed work trailer, livestock trailer, or flatbed, better mirror coverage helps you stay aware of trailer placement and surrounding traffic. On narrower rural roads and busy access points, that added visibility can make low-speed maneuvering feel more controlled. The 360-Degree Camera adds another layer of confidence. A heavy-duty truck is large by design, and when you add a trailer or a loaded bed, awareness matters even more. The camera system helps provide a more complete view around the truck, which can be useful when parking near buildings, backing toward a trailer, navigating a crowded worksite, or positioning the truck in a driveway. For Barron-area drivers who regularly move between open roads and tight spaces, this feature is one of the Lariat® trim’s most valuable everyday advantages. Power Choices for Different Kinds of Work The standard 7.3L 2V DEVCT NA PFI V8 Gas engine gives the Lariat® a strong, straightforward foundation. It is a natural fit for drivers who want dependable gasoline V8 strength for hauling, towing, and general heavy-duty use. The TorqShift® 10-speed automatic transmission is engineered to help manage that output smoothly, supporting confident acceleration and controlled performance when the truck is loaded. For drivers who want maximum diesel strength, the available 6.7L High-Output Power Stroke® V8 Turbo Diesel B20 engine brings major capability to the conversation. Ford notes best-in-class available diesel torque of 1,200 lb-ft across the Super Duty® lineup, and that kind of muscle is especially meaningful for drivers who pull heavier trailers or travel longer distances with demanding loads. The key is that the Lariat® gives shoppers room to tailor the truck around actual use. You can focus on gas-powered simplicity or choose available diesel torque for tougher towing needs. Why the Lariat® Cabin Makes Sense A heavy-duty truck’s interior matters because many owners spend a lot of time in it. The Lariat® trim is positioned well for drivers who want a cabin that supports both work and personal driving. Available technology such as a 12" center display with SYNC® 4 helps keep information, connectivity, and vehicle functions within easy reach. The available Ford Connectivity Package can add features such as an unlimited Wi-Fi® hotspot, Connected Navigation, YouTube streaming, and Alexa Built-in, giving the truck a more connected feel for busy days. That kind of cabin usability is important when the truck becomes a rolling office. You may need to check directions, coordinate with a crew, review a route, or simply keep passengers comfortable between stops. The Lariat® does not feel stripped down, but it also avoids becoming so specialized that it loses its practical edge. It feels like the right level of premium for someone who uses a truck often and wants comfort to support productivity, not distract from it. Standout Lariat® Advantages PowerScope® trailer tow mirrors: Help improve visibility around wider trailers and tight approaches. 360-Degree Camera: Supports parking, hitching, backing, and job-site maneuvering. Available diesel engine: Adds serious torque for drivers with heavier towing demands. Available Lariat® Premium Package: Offers a path to more comfort and convenience. SYNC® 4 availability: Keeps key information and connectivity close at hand. How It Fits Barron, WI Driving The Barron area rewards a truck that can handle variety. Some drivers need a heavy-duty pickup for agricultural work, while others need one for construction, towing recreational equipment, maintaining property, or supporting a small business. The F-250® Lariat® makes sense because it is not narrowly focused on just one type of owner. It is comfortable enough for daily driving, capable enough for demanding loads, and equipped with towing technology that can make routine tasks easier. Roads around Barron can shift quickly from town streets to county highways and rural routes, so a truck needs to feel stable, visible, and predictable. The Lariat® trim’s mirror and camera features are particularly useful in this environment. The bed access design of the Super Duty® lineup also helps when loading tools, lumber, feed, outdoor gear, or equipment. Integrated box side and rear corner steps are simple features, but they reflect how the truck is designed around actual use. Who Should Choose the Lariat®? The Lariat® is a smart choice for shoppers who want meaningful upgrades without moving directly into the more luxury-focused King Ranch® or Platinum® trims. If towing is part of your life but you still want a comfortable, connected interior, this trim deserves a close look. It is also a strong fit for drivers who may keep a truck for a long time and want features that will continue to feel useful year after year. Frequent towers: The mirrors and camera system help with the tasks that matter most. Business owners: The cabin supports long days and professional use. Rural property owners: The truck is built for hauling, towing, and mixed terrain needs. Comfort-focused drivers: The Lariat® adds refinement while staying work-ready. Frequently Asked Questions: Is the 2027 Ford Super Duty® F-250® Lariat® good for towing? Yes. The Lariat® is especially appealing for towing because it includes PowerScope® trailer tow mirrors and the 360-Degree Camera, with an available 6.7L High-Output Power Stroke® V8 Turbo Diesel B20 engine for drivers who want added diesel torque. What engine comes standard on the F-250® Lariat®? The standard engine is the 7.3L 2V DEVCT NA PFI V8 Gas engine, paired with the TorqShift® 10-speed automatic transmission. Why choose Lariat® instead of XLT? The Lariat® adds key towing and visibility upgrades, including PowerScope® trailer tow mirrors and the 360-Degree Camera, while also offering a more refined cabin and available Lariat® Premium Package. Is the Lariat® too much truck for daily driving? For many Barron-area shoppers, no. It is a heavy-duty truck, but its technology, cabin comfort, and visibility features help make it manageable for regular driving as well as work-focused use. The 2027 Ford Super Duty® F-250® Lariat® is not just a step up in the lineup; it is a practical sweet spot. It gives serious truck owners the towing tools, available power, and cabin technology that make a difference in real use. For shoppers around Barron who need capability without giving up comfort, the Lariat® is one of the most well-rounded choices in the Super Duty® family. *Image may not be actual model Request more 2027 Ford Super Duty F-250 information

Don Johnson Auto Group - Why the 2027 Ford Explorer Tremor® Fits Confident Family Driving around Barron, WI The 2027 Ford Explorer Tremor® is the Explorer® trim that makes the most sense for drivers who need one SUV to do more than commute. Around Barron, WI, life often asks a vehicle to handle a mix of in-town errands, county roads, school activities, weekend cabin trips, boat landings, jobsite visits, and family travel. A typical crossover can cover some of that, but the Tremor® is built for shoppers who want more confidence when pavement ends or the route becomes less predictable. It keeps the core strengths of the Explorer® family - three-row seating, useful cargo space, smart technology, and available advanced driver assistance - then adds hardware that gives it a more capable foundation. That point of view matters. The Explorer® Tremor® is not simply an appearance package. Ford gives it an off-road-tuned suspension with increased ride height, underbody protection with front and rear deflector plates, and a model-exclusive Torsen® limited-slip rear axle. Those features help it feel more purposeful when the road surface changes, whether that means a gravel approach to a fishing spot, a rutted driveway outside town, or an unpaved access road to family land. Don Johnson Auto Group supports shoppers serving New Richmond, St. Croix Falls, and Barron who want to understand how these features translate into everyday ownership, not just how the spec sheet looks. A Three-Row SUV with Real Utility One of the smartest things about the Explorer® Tremor® is that it does not ask families to trade space for capability. It still delivers the three-row layout that makes the Explorer® a practical household vehicle. Standard second-row captain’s chairs make it easier for passengers to access the third row, while the available PowerFold® third-row seats simplify the transition from passenger space to cargo space. When all seats are in place, the Explorer® provides 16.3 cu ft of cargo room behind the rear seats. With rows folded, the Tremor® offers up to 85.3 cu ft of maximum cargo volume. That flexibility is valuable for Barron-area drivers because cargo needs can change quickly. A weekday might involve backpacks, groceries, and work bags. The next trip might call for camping equipment, fishing gear, folding chairs, or supplies from a home improvement run. The Tremor® handles both roles without feeling like a vehicle built for only one kind of driver. It is family-friendly, but it also feels ready for hobbies, errands, and practical work. Why Tremor® Capability Matters The Tremor® trim’s off-road hardware gives it a different kind of confidence than a conventional family SUV. The Torsen® limited-slip rear axle is especially important because it helps improve traction when grip varies from one side of the vehicle to the other. The off-road-tuned suspension with increased ride height supports travel over rougher surfaces, while underbody protection helps shield key areas when navigating uneven terrain. Torsen® rear axle: Helps manage traction on uneven surfaces. Off-road-tuned suspension: Adds confidence beyond smooth pavement. Increased ride height: Supports travel over rough approaches. Deflector plates: Help protect front and rear underbody areas. This does not mean every Tremor® owner needs to spend weekends on demanding trails. For many Wisconsin drivers, the appeal is simpler: confidence. The Explorer® Tremor® is designed for the kind of real-world routes that are not extreme but still require more than a low-slung, city-focused SUV. It is the right fit for drivers who want capability available when needed, not only when planned. Power Choices for Different Driving Styles The 2027 Ford Explorer Tremor® comes standard with the 2.3L EcoBoost® I-4 engine, which is rated at 300 hp. That gives the SUV responsive everyday power for commuting, passing, and hauling passengers. For shoppers who want more strength, the Tremor® is also available with the 3.0L EcoBoost® V6 engine. This available engine gives the Tremor® a more muscular feel, especially when the vehicle is loaded with people, gear, or both. The broader Explorer® lineup offers a maximum towing capacity of 5,000 lbs when properly equipped, which adds another layer of usefulness. For Barron-area owners, that can be helpful for small recreational trailers, utility trailers, or weekend equipment. The Tremor® is not a pickup, and it does not need to be. It gives SUV shoppers a balanced blend of enclosed cargo space, passenger comfort, and practical pulling ability. Technology That Supports the Drive Capability is only part of the Tremor® story. The 2027 Explorer® also includes the Ford Digital Experience, designed to bring familiar apps, connectivity, and vehicle functions together in a modern cabin environment. Ford Co-Pilot360® Technology is focused on helping drivers feel more confident behind the wheel, and the Explorer® lineup offers advanced driver-assist features that can make daily driving less stressful. For shoppers comparing trims, it is worth noting that the Tremor® can be equipped with appealing comfort and convenience upgrades. For 2027, Tremor® models with the 3.0L EcoBoost® engine can add the Sun & Sound Package, which includes an upgraded B&O® Sound System, massaging front seats, and a power moonroof. That combination is appealing because it lets buyers keep the Tremor® model’s trail-ready foundation while adding features often associated with more luxury-focused trims. Who Should Choose the Explorer® Tremor®? The Explorer® Tremor® is a smart match for shoppers who have looked at ordinary three-row SUVs and felt something was missing. It is still civilized enough for school drop-offs, work commutes, and family trips, but it has the stance, traction hardware, and protective equipment to feel more at home when the route gets rough. That balance is exactly why it stands out in the Explorer® lineup. Outdoor families: The Tremor® supports camping gear, trail access, and weekend recreation. Rural homeowners: Its capability helps with gravel lanes, long driveways, and uneven property access. Active commuters: It remains comfortable and practical for daily driving. Gear-heavy travelers: The flexible cabin makes room for passengers and equipment. For many Barron, WI shoppers, the Tremor® trim is the sweet spot because it feels intentionally built for how people actually use an SUV in northwest Wisconsin. It is not the most luxurious Explorer®, and it is not the most performance-focused Explorer®, but it may be the most versatile for drivers who move between family life, rural roads, and outdoor plans. Frequently Asked Questions: Does the 2027 Ford Explorer Tremor® have three rows? Yes. The Explorer® Tremor® is a three-row SUV with standard second-row captain’s chairs. It provides seating for six passengers and includes practical cargo flexibility for families and active drivers. What engine comes standard in the Explorer® Tremor®? The 2.3L EcoBoost® I-4 engine is standard and is rated at 300 hp. A 3.0L EcoBoost® V6 engine is available for drivers who want stronger performance. What makes the Tremor® different from other Explorer® trims? The Tremor® adds off-road-focused hardware, including a Torsen® limited-slip rear axle, off-road-tuned suspension with increased ride height, and front and rear underbody deflector plates. Is the Explorer® Tremor® good for everyday driving? Yes. Its off-road capability is the headline, but it still provides the comfort, cargo space, technology, and three-row practicality that make the Explorer® useful for daily life. *Image may not be actual model Request more 2027 Ford Explorer information

Don Johnson Auto Group - Why the 2027 Ford Expedition Platinum MAX Makes Sense for Barron, WI Families For families and active households around Barron, WI, the 2027 Ford Expedition® Platinum® MAX stands out because it solves one of the biggest full-size SUV questions: how do you keep three rows genuinely useful while still having space behind them? The standard-body Expedition® already offers serious room, but the MAX configuration makes the vehicle feel more flexible when the schedule gets busy. It is the version that better supports school activities, grocery runs, work bags, weekend luggage, and the kind of equipment that tends to accumulate when several passengers are along for the ride. The Platinum® trim adds the comfort and technology that make those miles feel easier, while the MAX body helps make sure the cargo area keeps up. This is not simply the larger version for the sake of size. The Platinum® MAX is a smart choice because it balances premium daily comfort with the practical needs of drivers who travel between Barron, Rice Lake, Chetek, and surrounding communities. Roads in this part of Wisconsin can move quickly from main highways to county routes, and families often need one vehicle that feels composed, roomy, and confident in a variety of settings. Don Johnson Auto Group, serving New Richmond, St. Croix Falls, and Barron, can help shoppers look closely at why this trim is such a strong fit for people who want upscale features without losing the utility that makes an Expedition® so appealing. Why the MAX Body Matters The biggest reason to consider the Expedition® Platinum® MAX is simple: space remains usable even when the cabin is full. Many three-row SUVs offer good cargo room only after folding seats down. That can work for occasional needs, but it does not always match real family life. The MAX configuration gives the Platinum® trim added rear cargo depth, and Ford notes an available Expedition® MAX cargo length of 102.2 inches on properly configured models. That extra length can make a meaningful difference when hauling larger items or packing for a full weekend with passengers in every row. For Barron-area drivers, that flexibility can be valuable in practical ways. A family heading to a youth tournament may need room for players, bags, folding chairs, coolers, and extra clothing. A household making a hardware store run may need to carry long boxed items without switching vehicles. A road trip toward northern Wisconsin may include luggage, outdoor gear, and supplies that would overwhelm a smaller cargo area. The Platinum® MAX gives owners more freedom to say yes to those plans without constantly rearranging the cabin. Platinum® Comfort for Longer Days The Platinum® trim is where the Expedition® begins to feel especially refined. Front- and second-row heated seats help more passengers enjoy the cabin, and the interior layout is designed to feel open, organized, and ready for longer drives. The 24" panoramic display and 13.2" center display give the driver a wide digital view for information and controls, while Ford Digital Experience helps bring familiar connected tools into the vehicle. The result is a cabin that feels modern without becoming distracting. That matters when an SUV becomes the family command center. Drivers may start the day with school drop-offs, continue with errands, pick up passengers after activities, and finish with a highway drive to visit relatives or attend an event. The Platinum® MAX supports that rhythm with a cabin that feels comfortable enough for everyday repetition and polished enough for long-distance travel. It is not just about having more features; it is about reducing friction across a busy week. Technology That Feels Useful, Not Complicated The 2027 Expedition® offers technology that helps drivers stay connected and confident. Ford Co-Pilot360® Assist 2.0 includes driver-assist features such as Adaptive Cruise Control, Pro Trailer Hitch Assist™, and Pro Trailer Backup Assist™, all designed to help support awareness and control. Available Ford Connectivity Package features can include a 5G Wi-Fi® hotspot, app access from the Google Play™ store, and Google Maps™ on the center display. For families, that kind of connectivity can help keep navigation, entertainment, and communication better organized during travel. The Platinum® MAX also works well for drivers who want technology that supports towing and parking confidence. A large SUV can feel remarkably manageable when the right camera views, driver-assist systems, and towing tools are available. That becomes important when backing toward a trailer, maneuvering in a crowded parking lot, or navigating unfamiliar streets during a weekend trip. Instead of feeling like technology added for show, these systems help make the Expedition® easier to live with. 24" panoramic display: Gives the driver a wide, configurable view of key information. 13.2" center display: Keeps navigation, media, and vehicle controls easy to access. Ford Co-Pilot360® Assist 2.0: Adds confidence-focused driver-assist and trailering support. Available Ford Connectivity Package: Supports Wi-Fi®, apps, and real-time navigation tools. Power and Towing Confidence The Expedition® Platinum® MAX comes with the strength shoppers expect from a full-size Ford SUV. The standard 3.5L EcoBoost® V6 engine in the Expedition® lineup delivers 400 horsepower and 480 lb-ft of torque, and select Platinum® package options offer the 440-horsepower 3.5L EcoBoost® V6 High-Output engine. For drivers who tow, haul passengers, and carry gear, that combination of turbocharged power and full-size SUV structure is a major advantage. When properly equipped, select 4x4 Expedition® models can tow up to 9,600 lbs with the Heavy-Duty Trailer Tow Package. That gives the Platinum® MAX the kind of capability that can support boats, campers, recreational trailers, and utility trailers. Around Barron, where families may travel toward lakes, cabins, trails, or job sites, towing confidence is not just a weekend luxury. It can be part of what makes one vehicle useful for nearly every role. Who Should Choose the Platinum® MAX? The Platinum® MAX is best for shoppers who want a premium SUV but refuse to compromise on practical space. It is not the most off-road-focused Expedition®; that role belongs to Tremor®. It is not the simplest entry point; Active handles that job well. Instead, Platinum® MAX is the balanced choice for families who want comfort, cargo length, towing confidence, technology, and a refined cabin in one well-rounded package. Growing families: Choose it for three-row comfort and expanded cargo flexibility. Frequent travelers: Choose it for highway comfort, connected technology, and cargo depth. Recreational owners: Choose it for towing capability and room for outdoor equipment. Premium SUV shoppers: Choose it for Platinum® comfort with MAX practicality. Frequently Asked Questions: Is the 2027 Ford Expedition® Platinum® MAX good for daily driving? Yes. Despite its size, the Platinum® MAX is designed to support daily life with helpful displays, driver-assist technology, comfortable seating, and a flexible interior. It is especially useful for households that need passenger room and cargo space on the same trip. What makes the MAX version different from the standard Platinum®? The MAX version adds a longer body with more rear cargo room. That extra space is most noticeable when all three rows are being used or when longer items need to fit inside the SUV. Can the Expedition® Platinum® MAX tow? Yes. When properly equipped, select 4x4 Expedition® models can tow up to 9,600 lbs with the Heavy-Duty Trailer Tow Package. The Platinum® MAX is a strong option for shoppers who want family comfort and serious towing capability. Why consider Platinum® MAX over Tremor®? Choose Platinum® MAX if premium comfort, added cargo room, and family-focused versatility are higher priorities. Choose Tremor® if specialized off-road hardware such as 33" all-terrain tires, Rock Crawl mode, and an electronic-locking differential are central to your plans. The 2027 Ford Expedition® Platinum® MAX makes sense for Barron, WI shoppers because it feels built around how people actually use a large SUV. It has the comfort to make daily driving pleasant, the cargo length to handle full-family travel, the technology to simplify busy schedules, and the capability to support towing and recreation. For online shoppers comparing full-size SUVs, this trim deserves a close look because it brings together the Expedition® strengths in one highly practical and polished configuration. *Image may not be actual model Request more 2027 Ford Expedition information

Don Johnson Auto Group - Why the 2027 Ford Super Duty F-350 Lariat® Fits Heavy Towing around Barron, WI For many truck shoppers around Barron, WI, the right heavy-duty pickup has to do more than look capable on paper. It needs to handle long rural routes, equipment trailers, camper towing, building supply runs, and everyday driving without feeling like a compromise. That is where the 2027 Ford Super Duty® F-350® Lariat® makes a strong case. It sits in a practical middle ground within the lineup, offering serious Super Duty® strength while adding the towing technology, visibility tools, and cabin comfort that can make demanding work feel more controlled. For a driver who spends time between job locations, family commitments, and weekend plans, the Lariat® feels less like an upgrade for appearance and more like an upgrade for daily productivity. The Lariat® starts with the same heavy-duty engineering that defines the F-350® family. The 7.3L 2V DEVCT NA PFI V8 Gas engine is standard, delivering 420 horsepower and 445 lb-ft of torque. For shoppers with heavier towing needs, the available 6.7L High-Output Power Stroke® V8 Turbo Diesel B20 engine raises output to 500 horsepower and 1,200 lb-ft of torque. When properly equipped, Super Duty® trucks can reach a best-in-class maximum available towing capacity of 40,000 lbs and a best-in-class maximum available payload of 7,900 lbs. Those figures matter for drivers who need more than occasional light-duty hauling. Around Barron County, that can mean pulling a gooseneck livestock trailer, transporting compact equipment, hauling construction materials, or setting up for a longer RV trip. Our team at Don Johnson Auto Group, serving New Richmond, St. Croix Falls, and Barron, can help shoppers match configuration choices to real towing and payload goals. Why the Lariat® Trim Stands Out The Lariat® trim earns attention because it adds features that directly support confidence behind the wheel. PowerScope® trailer tow mirrors are a major advantage for anyone who regularly pulls wide or long trailers. Better mirror coverage helps the driver monitor lane position, trailer movement, and nearby traffic with less guesswork. The 360-Degree Camera is another practical upgrade, especially when maneuvering a large truck in tight spaces. Whether lining up to a trailer coupler, backing near a shed, positioning at a boat landing, or parking near a busy worksite, having a broader camera view can reduce stress and save time. This trim is also a smart fit because it does not lose sight of comfort. Heavy-duty trucks often serve as mobile offices, family vehicles, and long-haul tow rigs. The Lariat® supports that broader role with a more refined interior and available Lariat Premium Package. Available technology such as the 12" center display with SYNC® 4 helps keep key functions easy to access, from navigation to entertainment and vehicle settings. The cabin feels organized for real use, not just decorated for a brochure. For Barron area drivers who cover miles between properties, highways, and supply stops, that kind of thoughtful layout can make the truck easier to live with. Capability That Matches Local Truck Needs Barron, WI drivers often need a pickup that can handle a mixed routine. One day may involve towing a flatbed or enclosed trailer, while another may call for hauling feed, tools, lumber, or recreational gear. The F-350® platform is designed for that range. Regular towing decisions still depend on the exact configuration, including cab style, drivetrain, axle ratio, engine, bed length, and whether the truck is equipped as single rear wheel or dual rear wheel. Even so, the Lariat® gives shoppers a strong starting point because it combines powertrain availability with features that make towing easier to manage. Standard engine: 7.3L 2V DEVCT NA PFI V8 Gas engine Available diesel: 6.7L High-Output Power Stroke® V8 Turbo Diesel B20 engine Transmission: TorqShift® 10-speed automatic transmission Camera support: 360-Degree Camera for low-speed visibility Tow mirror support: PowerScope® trailer tow mirrors The available diesel engine is especially appealing for drivers who tow frequently or pull heavier trailers over longer distances. Its 1,200 lb-ft of torque arrives low in the rev range, which helps when moving heavy loads from a stop or maintaining strength under load. The standard gas V8 remains a strong choice for buyers who want proven capability for hauling and towing without necessarily needing maximum diesel torque. That choice flexibility is one reason the Lariat® works for so many shoppers. Technology That Helps Reduce Guesswork A heavy-duty truck can be powerful and still feel difficult if visibility and controls are not well managed. The Lariat® helps address that with camera and mirror technology that supports everyday precision. The 360-Degree Camera is useful in parking lots, around farm buildings, near trailers, and in crowded job areas where a full-size truck needs careful placement. PowerScope® trailer tow mirrors extend utility when towing and help create a more complete side view when a trailer blocks the normal sightline. Inside, available SYNC® 4 and the 12" center display help create a cleaner command center. This matters because drivers towing or working from a truck need quick access to information without unnecessary distraction. The Ford Connectivity Package can add useful connected features such as an unlimited Wi-Fi® hotspot, Connected Navigation, YouTube streaming, Alexa Built-in, and more for one year from the warranty start date. Feature availability can vary by model, but the broader technology approach makes the Super Duty® feel like a smart productivity tool, not simply a tow vehicle. Who Should Choose the F-350® Lariat®? The Lariat® is a smart choice for shoppers who want more comfort and technology than a basic work trim, but who still want the truck to feel grounded in utility. It is not limited to one kind of owner. A contractor may value the 360-Degree Camera and PowerScope® mirrors during daily trailer work. A rural property owner may appreciate the mix of bed access, power, and cabin comfort. A family that tows a large camper may prefer the Lariat® because it brings advanced towing confidence without requiring a move to the most luxurious trims. Frequent towers: The Lariat® adds mirror and camera confidence for trailers. Business owners: The cabin feels professional while the truck remains jobsite capable. Rural property owners: Engine choices and bed configurations support varied hauling needs. RV shoppers: Available diesel torque and towing technology support long-distance trips. Another point in the Lariat® trim’s favor is balance. Moving from a work-oriented trim into Lariat® adds features that drivers notice constantly, not only on special occasions. The mirrors, camera system, cabin technology, and available premium package support daily convenience. At the same time, the truck remains configurable for serious payload and towing needs. For many shoppers, that is the best kind of upgrade because it improves the moments that happen every time the truck is used. Frequently Asked Questions: Is the 2027 Ford Super Duty® F-350® Lariat® good for towing? Yes. The Lariat® is well suited for towing because it offers PowerScope® trailer tow mirrors, the 360-Degree Camera, and access to the available 6.7L High-Output Power Stroke® V8 Turbo Diesel B20 engine. Final towing capacity depends on configuration and equipment. Should I choose the gas or diesel engine? The 7.3L Gas V8 is a strong standard choice for many hauling and towing needs. The available High-Output Power Stroke® diesel is better suited for frequent heavy towing, higher torque demands, and owners who want maximum available Super Duty® pulling strength. Why choose Lariat® instead of XLT or King Ranch®? The Lariat® offers a strong middle path. It adds meaningful towing technology and premium comfort beyond XLT, while staying more function-focused than King Ranch® or Platinum®. For many Barron area drivers, that balance is exactly right. For shoppers around Barron, WI, the 2027 Ford Super Duty® F-350® Lariat® is compelling because it is built around real work, not just appearance. It can be configured for serious towing, supports better visibility while maneuvering, offers a comfortable cabin for long days, and brings modern connectivity into a truck designed for demanding tasks. If the goal is to buy one heavy-duty pickup that can serve business, property, towing, and personal needs with confidence, the Lariat® deserves a very close look. *Image may not be actual model Request more 2027 Ford Super Duty F-350 information

Don Johnson Auto Group - Why the 2027 Chevrolet Traverse Z71 Makes Sense for New Richmond, WI Drivers The 2027 Chevrolet Traverse Z71 is the trim that answers a common question for New Richmond, WI shoppers: can a three-row SUV be family-friendly during the week and still feel ready for the places life leads after work? The Z71 says yes with a practical kind of confidence. It keeps the core strengths that make the Traverse easy to recommend, including a spacious three-row cabin, a standard 17.7-inch touchscreen display, wireless smartphone connectivity, Google built-in, and generous cargo flexibility. Then it adds equipment designed for drivers who use an SUV as more than a paved-road people mover. That matters around New Richmond because daily driving can shift quickly from city streets and school parking lots to county roads, lake access points, gravel driveways, parks, job sites, and weekend routes toward western Wisconsin recreation areas. The Traverse Z71 is not about pretending every commute is an expedition. It is about giving drivers added traction technology, tougher hardware, and useful control features when the road surface or setting becomes less predictable. Don Johnson Auto Group, serving New Richmond, St. Croix Falls, and Barron, can help shoppers see how the Z71’s added capability fits real ownership needs without giving up the comfort, space, and tech that families expect from a modern Chevrolet SUV. What Makes the Z71 Different The biggest reason to focus on the Z71 is that it brings meaningful mechanical and functional upgrades over the LT. While the LT already offers strong family utility, the Z71 sharpens the Traverse for mixed-surface driving. The Advanced Twin-Clutch AWD System is a key part of that difference, helping manage power delivery with more precision when traction changes. Terrain Mode gives the driver a more tailored response for challenging surfaces, while Hill Descent Control can help maintain a controlled pace on steeper grades. Those features are especially useful when a driveway, access road, or launch area is not as smooth as expected. Chevrolet also equips the Traverse Z71 with an off-road suspension and skid plate, giving this trim a stronger foundation for tougher use. The 18-inch high gloss Black machined-faced wheels with all-terrain tires support the same mission. These details are not just appearance upgrades. They help separate the Z71 from a typical three-row SUV by making it better prepared for the kinds of routes many Wisconsin drivers encounter between weekday responsibilities and weekend plans. A Family SUV That Still Feels Practical Some rugged trims ask shoppers to compromise on comfort or everyday convenience. The Traverse Z71 takes a more balanced approach. It still provides three rows of seating, a wide cabin, and the same overall Traverse focus on passenger comfort and usable space. Seating for up to 8 is one of the core strengths of the Traverse lineup, and the cabin is designed to support families who need to move people, bags, equipment, and supplies without constantly rearranging life around the vehicle. Cargo flexibility is another major reason the Traverse works so well. Chevrolet highlights best-in-class 98 cu. ft. max cargo volume, which gives the SUV room for larger hauls when seats are folded. That capacity can be helpful for home improvement supplies, sports gear, musical instruments, luggage, a service dog crate, or the extra bags that come with family routines. The AutoSense Power Liftgate is another everyday convenience that makes loading easier when hands are full. The Z71 may be the rugged Traverse, but its daily usability remains one of its strongest selling points. Technology That Supports Real Driving The standard 17.7-inch touchscreen display gives the 2027 Traverse Z71 a modern cabin centerpiece. It is large enough to make navigation, media, and vehicle functions easy to see, but the value is not only about size. Wireless smartphone connectivity and Google built-in help drivers keep common tasks familiar. Whether routing across town, finding a destination along a regional drive, or managing calls and audio, the system is designed to support the way drivers already use connected technology. The Traverse Z71 also benefits from Chevrolet’s commitment to safety and driver assistance. With more than 20 standard safety and driver assistance features, the SUV is built around awareness and support. Features such as Front Pedestrian and Bicycle Braking, Blind Zone Steering Assist, Rear Cross Traffic Braking, Automatic Emergency Braking, and Safety Alert Seat reflect a thoughtful approach to daily driving. These systems do not replace attentive driving, but they can add confidence in busy parking lots, changing traffic patterns, and neighborhood routes where visibility and timing matter. Why Z71 Fits New Richmond, WI Lifestyles New Richmond drivers often need a vehicle that can adapt. A weekday may include commuting, picking up passengers, stopping for groceries, and carrying gear. A weekend may involve heading to a lake, visiting family, towing a small trailer, or taking a less-developed road to a campsite or property. The Traverse Z71 fits that rhythm because it blends comfortable daily manners with hardware that encourages more confidence away from perfectly smooth pavement. The standard trailering equipment and 5,000 lbs. of towing capacity add another layer of usefulness. For shoppers who tow small recreational trailers, utility trailers, or outdoor equipment, the Traverse Z71 provides capability without forcing a move into a larger truck-based SUV. That balance is important. Many families want the comfort and maneuverability of a midsize SUV, but still need enough strength for occasional towing and outdoor gear. The Z71 is built directly for that middle ground. Mixed-surface confidence: Advanced Twin-Clutch AWD System, Terrain Mode, Hill Descent Control, off-road suspension, skid plate protection, and all-terrain tires help the Z71 feel prepared for changing road conditions. Family-ready space: Three-row seating, flexible passenger access, and best-in-class 98 cu. ft. max cargo volume make the Traverse useful for daily schedules and larger weekend loads. Everyday convenience: AutoSense Power Liftgate, Smart Slide Seats, wireless smartphone connectivity, Google built-in, and the 17.7-inch touchscreen keep common tasks simple. Useful towing ability: Standard trailering equipment and 5,000 lbs. of towing capacity support recreational and household hauling needs. How It Compares With LT and RS The LT is the smart choice for shoppers who want the most straightforward Traverse experience. It already includes the turbocharged engine, large touchscreen, flexible seating, Smart Slide Seats, AutoSense Power Liftgate, and extensive safety content. For many households, that may be enough. The RS moves in a different direction by emphasizing sporty style, blackout details, 22-inch high gloss Black-painted aluminum wheels, power-folding second- and third-row seating, and standard Super Cruise® hands-free driver assistance technology with a 3-year OnStar® Super Cruise plan. The Z71 sits between those two personalities with a clear capability focus. It is less about premium street style and more about confidence when pavement ends or traction becomes more demanding. If a shopper likes the Traverse because of its size, technology, and family comfort, but also wants the strongest setup for rural routes and outdoor access, the Z71 becomes the trim that makes the most sense. Frequently Asked Questions: Is the 2027 Chevrolet Traverse Z71 good for families? Yes. The Z71 keeps the Traverse’s family-friendly strengths, including three-row seating, a spacious cabin, flexible cargo room, a large 17.7-inch touchscreen, and more than 20 standard safety and driver assistance features. What makes the Z71 more capable than the LT? The Z71 adds Terrain Mode, Hill Descent Control, an Advanced Twin-Clutch AWD System, off-road suspension, a skid plate, and 18-inch high gloss Black machined-faced wheels with all-terrain tires. Can the Traverse Z71 tow? Yes. The 2027 Chevrolet Traverse lineup includes standard trailering equipment and supports up to 5,000 lbs. of towing capacity, making the Z71 useful for many recreational and household hauling needs. Is the Z71 the best Traverse trim for New Richmond, WI drivers? For drivers who want three-row comfort with added confidence for gravel roads, boat launches, rural routes, and outdoor destinations, the Z71 is one of the strongest choices in the 2027 Traverse lineup. The Smart Choice for Capability and Comfort The 2027 Chevrolet Traverse Z71 stands out because it does not ask shoppers to choose between family comfort and useful capability. It brings the space, safety, cargo flexibility, and connectivity that make the Traverse easy to live with, then adds genuine equipment for drivers who need more confidence on mixed surfaces. For New Richmond, WI shoppers who want one SUV that can handle daily routines, weekend gear, regional drives, and light towing with the same calm attitude, the Z71 is a smart and well-rounded choice. *Image may not be actual model Request more 2027 Chevrolet Traverse information

Don Johnson Auto Group - Why the 2027 GMC Acadia AT4 Fits Barron, WI Drivers The 2027 GMC Acadia AT4 is a smart fit for Barron, WI drivers because it blends the practicality of a 3-row SUV with the extra confidence people often want outside a larger metro area. Around Barron, daily driving can mean a mix of school routes, errands near Main Street, trips toward Rice Lake, highway time on US-8, and weekends that lead to boat landings, cabins, hunting land, or gravel roads. The AT4 trim is built for that kind of variety. It is not simply an appearance package with rugged badging. It adds real hardware and purposeful tuning, including an Active Torque Control AWD system, off-road tuned suspension, lifted ride height, all-terrain tires, steel skid plates, and AT4-exclusive Terrain Mode. That combination gives the Acadia AT4 a distinct role in the lineup. It keeps the roomy, comfortable, family-ready nature that makes the Acadia appealing, then adds a more adventurous foundation for drivers who regularly leave smooth pavement behind. Don Johnson Auto Group, serving New Richmond, St. Croix Falls, and Barron, can help shoppers compare how the AT4 differs from the Elevation and Denali trims, but the short version is simple: AT4 is the Acadia for drivers who want utility, traction, technology, and a cabin that feels ready for the real rhythms of northwest Wisconsin life. Built for More Than the Main Road The 2027 GMC Acadia AT4 starts with the same strong powertrain found across the Acadia family: a 2.5L Turbo engine paired with an 8-speed automatic transmission. Output is rated at 328 hp and 326 lb.-ft. of torque, which gives the SUV a confident response for merging, passing, and pulling away from stops with passengers or cargo on board. The AT4’s standard Trailering Package also supports up to 5,000 lbs. of max trailering, making it useful for smaller campers, utility trailers, personal watercraft, or weekend gear. Where the AT4 separates itself is in how that power meets the road. The Active Torque Control AWD system helps manage traction in changing conditions, while the off-road tuned suspension is designed to support more confident travel over uneven surfaces. The lifted ride height adds useful clearance, and the all-terrain tires give the AT4 a more planted feel when roads become loose, rutted, or unpaved. For Barron-area drivers who may move between paved highways, gravel driveways, rural properties, and recreational areas in the same week, that added confidence is meaningful. Terrain Mode Adds Practical Control The AT4-exclusive Terrain Mode is one of the trim’s most important differences. While every Acadia offers a Traction Select System, AT4 adds a setting tailored to low-speed driving over more challenging surfaces. That does not mean the Acadia AT4 is trying to replace a dedicated rock-crawling vehicle. Instead, it helps make the SUV more composed in the kinds of situations many local drivers actually encounter: uneven access roads, damp gravel, rustic campsites, and rough paths leading to outdoor destinations. For shoppers comparing trims, that distinction matters. Elevation is a strong everyday family SUV. Denali focuses on luxury and refinement. AT4 sits between those ideas by offering family space, useful technology, and added ruggedness. It is an especially good match for households that do not want to choose between a comfortable daily driver and something that feels prepared for weekend use. Active Torque Control AWD: Supports confident traction across changing road surfaces. Off-road tuned suspension: Adds composure when pavement turns uneven. Lifted ride height: Helps with clearance on rougher routes. All-terrain tires: Improve grip on gravel, dirt, and mixed surfaces. Terrain Mode: Gives AT4 drivers added control in low-speed conditions. A Cabin That Works for Family Life Capability is important, but the Acadia AT4 would not be as appealing if it sacrificed comfort. Fortunately, the AT4 cabin is one of its strongest qualities. It seats up to 7 and uses an AT4-exclusive Forest Storm interior with Mahogany accents, Night Rider chrome touches, and AT4 logo stitching in the front head restraints. The design feels distinctive without becoming overly flashy, which suits shoppers who want a cabin that looks premium but still feels ready for active use. The Acadia’s cargo flexibility is also a major advantage. With up to 97.5 cu. ft. of max cargo volume, the SUV can adapt to sports equipment, luggage, home project supplies, or outdoor gear. Behind the third row, there is still useful cargo room for everyday errands, and folding seats open up much more space when passenger needs change. The AutoSense Power Liftgate is another practical feature because it allows easier access to the cargo area when carrying bags, gear, or supplies. Technology That Feels Natural The 15" diagonal Premium GMC Infotainment System* gives the Acadia AT4 a modern, easy-to-read central display. With Google built-in* and Google Gemini* available through the system, drivers can stay connected to navigation, media, and vehicle functions with less friction. The 11" diagonal Driver Information Center supports the main screen by keeping key driving information directly in view. Audio quality is another area where the AT4 feels more premium than many rugged-themed SUVs. The Bose* Premium 12-speaker audio system gives the cabin clear, full sound, whether the drive is a daily commute, a family trip, or a quiet run across county roads. HD Surround Vision* and up to 9 camera views* also add confidence in tight spaces, trailering situations, and parking lots. Around Barron, that can be just as useful at a busy grocery store as it is while lining up near a boat ramp or maneuvering around a trailer. Safety Features for Everyday Confidence The 2027 GMC Acadia AT4 includes over 19 safety and driver assistance technologies*, which help make it a reassuring choice for households with multiple drivers. Key systems include Enhanced Automatic Emergency Braking, Front Pedestrian & Bicyclist Braking, Lane Keep Assist with Lane Departure Warning, Blind Zone Steering Assist, Adaptive Cruise Control, and Forward Collision Alert. These features are designed to support driver awareness, help reduce risk, and add convenience on longer routes. For families, this matters because the Acadia AT4 may serve many roles. One day it might be used for school drop-offs and errands. The next day it may be carrying passengers and gear toward a cabin, tournament, or trail. Having a wide suite of driver assistance technologies helps make the SUV feel prepared for that variety, while the driver remains responsible for safe operation at all times. Frequently Asked Questions: Is the 2027 GMC Acadia AT4 good for Barron-area gravel roads? Yes. The AT4 is especially well suited for mixed road surfaces thanks to Active Torque Control AWD, all-terrain tires, an off-road tuned suspension, lifted ride height, steel skid plates, and AT4-exclusive Terrain Mode. How much can the 2027 GMC Acadia AT4 tow? When properly equipped with the standard Trailering Package, the Acadia can tow up to 5,000 lbs., making the AT4 useful for many light recreational and utility towing needs. Does the Acadia AT4 still feel comfortable for daily driving? Yes. The AT4 adds rugged capability, but it remains a refined 3-row SUV with a spacious cabin, premium infotainment, Bose* audio, practical cargo room, and a strong set of safety and driver assistance features. Who should choose the AT4 over the Denali? Choose AT4 if traction, rugged styling, all-terrain hardware, and off-pavement confidence are top priorities. Choose Denali if leather-appointed luxury, enhanced cabin refinement, and premium convenience features matter more. For Barron, WI shoppers, the 2027 GMC Acadia AT4 makes sense because it reflects how many local drivers actually use an SUV. It is comfortable enough for the weekday routine, spacious enough for family life, strong enough for towing smaller recreational gear, and capable enough to handle rural roads and weekend plans with confidence. That balance is the reason the AT4 stands out as one of the most compelling trims in the Acadia lineup. *Image may not be actual model Request more 2027 GMC Acadia information

Don Johnson Auto Group - Why the 2027 Ram 1500 Tungsten Makes Sense for Barron, WI Truck Shoppers The 2027 Ram 1500 Tungsten is the kind of pickup that makes a simple point very clearly: a truck can be highly capable without asking the driver to give up comfort, technology, or a refined cabin experience. For Barron, WI shoppers, that balance matters. A pickup may be used for hauling materials, towing recreational gear, commuting to nearby communities, managing family schedules, or simply handling the kind of mixed driving that comes with life across northwestern Wisconsin. The Tungsten trim stands out because it takes the proven Ram 1500 platform and elevates the daily experience with luxury-focused seating, immersive audio, thoughtful digital displays, and useful available towing support. At Don Johnson Auto Group, serving New Richmond, St. Croix Falls, and Barron, the Tungsten trim is easy to recommend to drivers who want their next truck to feel like a long-term upgrade rather than just a tool. It still belongs to a Ram 1500 lineup that can deliver up to 540 available horsepower, up to 521 lb-ft of available torque, up to 11,530 pounds of available towing capacity, and up to 2,340 pounds of available payload when properly equipped. Yet the real story of Tungsten is how naturally it combines those truck credentials with a cabin designed for comfort, focus, and convenience. A Premium Truck Cabin That Works for Real Daily Driving The Tungsten interior is the centerpiece of this trim, and it is more than just a stylish place to sit. Ram describes the 1500 Tungsten as America’s Most Luxurious Pickup Truck, and the details explain why. The Best-in-Class 24-way power adjustable front seats include heat, ventilation, memory, and massage functionality. That matters during longer drives to appointments, job sites, school events, or weekend destinations because the driver and front passenger can settle into a seating position that feels supportive rather than generic. For Barron drivers who use a truck as a family vehicle, the rear seat space is just as meaningful. The Tungsten offers Class-Exclusive reclining rear seats, Best-in-Class rear legroom, and Class-Exclusive 2nd Row In-Floor Storage. Those features make the cabin easier to live with when passengers, bags, tools, work gear, or everyday carry items all need a place. Instead of treating the second row as an afterthought, Tungsten turns it into a genuinely usable part of the truck. Technology That Feels Helpful, Not Distracting The 2027 Ram 1500 offers over 50 inches of combined available digital displays, and the Tungsten trim is where that technology feels especially at home. The available display layout can include a 14.5-inch touchscreen, an Interactive Digital Cluster Display, a Head-Up Display, and a 10.25-inch Front Passenger Interactive Display. The benefit is not just screen size; it is the way information can be separated and organized. Navigation, vehicle settings, media, trailering views, and passenger entertainment can all have room to breathe. The Front Passenger Interactive Display is especially useful for shared trips. A passenger can stay engaged with entertainment or navigation-related functions without taking over the main center display. Available dual wireless charging pads also reduce cable clutter, which is helpful when more than one person needs to keep a compatible phone powered. These details may sound small individually, but together, the Tungsten cabin feels easier to use day after day. Driver information: The Interactive Digital Cluster Display helps keep key details visible and organized. Passenger convenience: The Front Passenger Interactive Display gives the front passenger a dedicated screen. Device charging: Available dual wireless charging pads help keep compatible phones powered. Audio quality: The Klipsch® Reference Premiere Audio System uses 23 speakers for rich cabin sound. Why Tungsten Fits Barron, WI Roads and Routines Barron-area drivers often deal with a mix of town streets, county highways, rural driveways, and open-road travel. The Tungsten trim fits that variety because it is comfortable enough for daily commuting while still being part of a truck lineup engineered for serious work. The 2027 Ram 1500 uses 98% steel frame construction and a multi-link coil spring rear suspension, helping provide strength and ride composure in the same package. That foundation is important because luxury features only matter if the truck still feels solid when used like a truck. For drivers who tow, the Tungsten can be especially compelling. Available trailering technology includes Integrated Trailer Health Monitor, Trailer Reverse Guidance with Dynamic Gridlines, an available digital rearview mirror with Tow Mode, Trailer Auto Hitch Assist, and available telescopic trailer tow mirrors. These systems address real friction points in pickup ownership. Hitching up, backing a trailer, monitoring visibility, and keeping track of trailer status can all add stress. Tungsten helps make those tasks more manageable. The Tungsten Ownership Case: Comfort Pays Off Over Time Some shoppers start by asking whether a premium truck trim is necessary. A better question is how often comfort, quiet confidence, and easier operation will matter. If your Ram 1500 is only used for occasional hauling, a lower trim may be enough. But if your truck is also your commuter, family vehicle, travel vehicle, tow vehicle, and weekend project partner, the Tungsten trim has a strong ownership argument. You interact with the seat, screens, storage, cameras, sound system, and driver assistance features every time you drive. The Klipsch® Reference Premiere Audio System is a good example. It is not just a specification on paper; it changes the cabin atmosphere on daily routes and longer drives. The same is true of massaging front seats, available Hands-Free Active Driving Assist on approved roadways, and the 360° Surround View Camera. The Tungsten trim takes common driving moments and makes them feel smoother. Parking a full-size pickup, settling in for a longer trip, keeping passengers comfortable, or preparing to tow all become easier with the right equipment. Start with your driving: Consider how often the truck will be used for commuting, towing, family travel, and errands. Think about passengers: Rear-seat space, reclining rear seats, and in-floor storage matter if family or coworkers ride along. Review towing needs: Trailer guidance, camera views, and tow mirrors can make frequent towing less stressful. Evaluate comfort features: Heated, ventilated, memory, and massage front seats can improve daily satisfaction. Compare technology habits: Multiple displays and wireless charging are most valuable when the truck is used every day. Frequently Asked Questions: Is the 2027 Ram 1500 Tungsten mainly a luxury truck? It is a luxury-focused trim, but it remains a Ram 1500. That means it still benefits from the truck lineup’s available horsepower, torque, towing capacity, payload capability, strong frame construction, and useful cargo solutions. What makes the Tungsten interior stand out? The Tungsten trim offers Best-in-Class 24-way power adjustable front seats with heat, ventilation, memory, and massage functionality, plus premium rear-seat space, available dual wireless charging pads, and the 10.25-inch Front Passenger Interactive Display. Is Tungsten a good choice for towing around Barron, WI? Yes, especially for drivers who value confidence-enhancing technology. Available systems such as Trailer Reverse Guidance with Dynamic Gridlines, Trailer Auto Hitch Assist, Integrated Trailer Health Monitor, and the digital rearview mirror with Tow Mode help simplify towing tasks. Who should choose Tungsten over another Ram 1500 trim? Choose Tungsten if you want the highest level of Ram 1500 cabin refinement, advanced technology, premium audio, upscale seating, and smart towing support in one truck. It is especially appealing if your pickup needs to be both a capable tool and a comfortable daily driver. A Smart Premium Choice for Barron Truck Buyers The 2027 Ram 1500 Tungsten is not just about having the most features. It is about choosing a truck that feels ready for more parts of life. It can support towing and hauling needs, provide excellent comfort for passengers, simplify technology use, and make everyday driving feel more composed. For Barron, WI shoppers who want a full-size pickup with capability at its core and premium refinement throughout the cabin, Tungsten is one of the strongest choices in the Ram 1500 lineup. *Image may not be actual model Request more 2027 RAM 1500 information

Don Johnson Auto Group - Why the 2027 Chrysler Pacifica Limited S Appearance Fits St. Croix Falls, WI Family Driving For shoppers around St. Croix Falls, WI, the 2027 Chrysler Pacifica Limited S Appearance makes a strong argument for choosing a minivan with personality. It delivers the core Pacifica strengths families expect, including Stow ‘n Go® Seating and Storage, a spacious three-row cabin, and a modern Uconnect® 5 touchscreen, but it adds a more expressive design that feels far from ordinary. That matters for drivers who want practical transportation without settling for a vehicle that blends into every school pickup lane, grocery lot, or trailhead parking area along the St. Croix River corridor. The Limited S Appearance also lands in a smart middle ground. It gives shoppers the added comfort and convenience focus of the Limited trim while adding sport-inspired visual cues that make the refreshed Pacifica design even more noticeable. The 2027 model’s updated front fascia, vertical LED headlamps, new Chrysler wing logo, and available illuminated grille already bring a more modern road presence. With S Appearance details, the Pacifica looks more tailored and confident while keeping the easy entry, sliding door access, and cargo flexibility that make minivans so practical. A More Stylish Take on Real Family Utility Many shoppers begin their search by comparing three-row SUVs, but the Pacifica Limited S Appearance offers something SUVs often cannot match: exceptional flexibility without complicated seat removal or awkward cargo compromises. The Stow ‘n Go® Seating and Storage System allows the second- and third-row seats to fold into the floor, creating up to 140.5 cubic feet of cargo room. That means the same vehicle can carry passengers one day and handle furniture, sports equipment, band instruments, luggage, or home improvement supplies the next. That flexibility is especially useful around St. Croix Falls, where daily driving often blends errands, school activities, work commutes, and weekend plans. A family might need three rows on a weekday afternoon, then a flat cargo floor for a project or outdoor gear a few hours later. The Pacifica does not require a major reset to make that happen. Its cabin is designed to adapt quickly, which is one of the biggest reasons online shoppers should give this trim serious consideration. Why Limited S Appearance Feels Like the Right Balance The Limited trim is already appealing because it focuses on comfort and convenience, and the S Appearance configuration adds a more distinctive look. That combination makes it an excellent choice for shoppers who want substance first but still care about style. A family vehicle spends a lot of time being seen: at work, at school, at youth sports, at family gatherings, and on road trips. The Limited S Appearance gives the Pacifica a stronger visual identity while keeping every bit of its practical character. Exterior presence: The refreshed front fascia, vertical LED headlamps, and available illuminated grille create a more modern look. Cabin flexibility: Stow ‘n Go® Seating and Storage helps the Pacifica shift quickly between passengers and cargo. Daily convenience: Available FamCAM™ Interior Camera and Stow ’n Vac® vacuum support real family routines. Entertainment support: The available Theater Group offers dual rear-seat 10-inch HD touchscreens with Amazon Fire TV built-in. For families who spend a lot of time in the vehicle, these features are not just nice extras. They reduce friction during daily life. FamCAM™ can help front-seat occupants check on rear passengers without twisting around. Stow ’n Vac® can help handle messes before they become weekend chores. Rear-seat entertainment can help keep passengers engaged on longer drives toward the Twin Cities, Eau Claire, or northern Wisconsin destinations. Technology That Supports the Driver The 10.1-inch Uconnect® 5 touchscreen is one of the central advantages of the 2027 Pacifica cabin. It provides clear access to entertainment, apps, available navigation, and key vehicle functions. The benefit is not just screen size; it is how naturally the system fits into the way families move through the day. Drivers can manage media, route guidance, and connected features without making the cabin feel complicated. The upgraded Safety Sphere Package adds another important layer. Chrysler notes that the Pacifica has the most standard safety and security features in its class, and the 2027 model adds helpful available enhancements. Turn Signal-Activated Blind Spot View can show what is in the corresponding blind spot on the Uconnect® touchscreen when the turn signal is engaged. ParkSense® Based Camera Activation can use ParkSense® Park Assist System alerts to activate the camera view, helping the driver see what may be blocking the path. In a family vehicle, that kind of added awareness is always welcome. A Strong Match for St. Croix Falls Driving St. Croix Falls drivers often need a vehicle that feels comfortable in more than one role. The Pacifica Limited S Appearance can handle daily errands, school transportation, commuting, family visits, and regional travel without asking owners to compromise comfort or utility. The available All-Wheel Drive configuration is also worth considering for households that regularly drive rural roads, cross the river, or prefer extra traction confidence when conditions vary. Don Johnson Auto Group, serving New Richmond, St. Croix Falls, and Barron, understands that shoppers in this part of Wisconsin often look beyond simple feature counts. The right vehicle needs to be easy to live with, simple to configure, comfortable for passengers, and confident enough for changing road conditions. The Pacifica Limited S Appearance checks those boxes while also giving the driver a more stylish vehicle than many shoppers expect from a minivan. Who Should Choose the Limited S Appearance? This trim is a smart fit for families who want more than the essentials but do not necessarily need the most premium trim in the lineup. It is also a strong choice for drivers who like the Pacifica’s practical advantages but want a design that feels more personal. If your search includes three-row SUVs, the Limited S Appearance deserves comparison because it may deliver more usable cargo flexibility, easier passenger access, and better family-centered features. Choose it for design: The S Appearance treatment gives the Pacifica a more distinctive road presence. Choose it for flexibility: Stow ‘n Go® makes passenger and cargo changes quick and simple. Choose it for family tech: Available FamCAM™, Theater Group, and Uconnect® 5 support everyday travel. Choose it for confidence: Available advanced safety and camera features help support awareness. Online shoppers should think of the Limited S Appearance as the Pacifica trim that blends head and heart especially well. The head says you need space, safety, sliding-door convenience, and cargo versatility. The heart says you still want something modern, attractive, and enjoyable to drive. This configuration brings those priorities together in a way that feels practical without feeling plain. Frequently Asked Questions: Does the 2027 Chrysler Pacifica Limited S Appearance still include Stow ‘n Go® seating? Yes. The Limited S Appearance keeps the Pacifica’s signature Stow ‘n Go® Seating and Storage capability, giving families the ability to fold seats into the floor and create a large, flat cargo area. Is the Limited S Appearance mainly about styling? Styling is a major part of its appeal, but the configuration is based on the Limited trim, so it also emphasizes comfort, convenience, available family technology, and everyday usability. Why consider a Pacifica instead of a three-row SUV? The Pacifica offers easier sliding-door access, strong cargo flexibility, a spacious cabin, and family-centered features that many SUVs cannot match as naturally. *Image may not be actual model Request more 2027 Chrysler Pacifica information

Don Johnson Auto Group - Why the 2027 Chevrolet Equinox ACTIV Fits Practical Driving around Barron, WI For many Barron, WI shoppers, the best SUV is not the one with the longest feature list on paper. It is the one that feels useful every day, easy to live with and ready for the mix of roads, routines and weekend plans that shape life in northwestern Wisconsin. That is where the 2027 Chevrolet Equinox ACTIV makes a strong case. It keeps the approachable size, flexible cargo area and smart technology that make Equinox popular, then adds a more rugged personality through all-terrain tires, a uniquely-tuned suspension, distinctive cabin materials and an available two-tone white roof. The result is an SUV that feels practical for daily errands around Barron, comfortable for regular drives toward Rice Lake or Eau Claire and confident enough for gravel roads, boat landings, trail parking areas and rural driveways. The ACTIV trim is especially appealing because it does not ask shoppers to choose between modern convenience and a more adventurous look. Every 2027 Chevrolet Equinox includes the responsive 1.5L Turbo engine rated at 175 horsepower and 203 lb.-ft. of torque, along with a standard Drive Mode Selector to help tailor the driving feel to changing conditions. Available all-wheel drive adds traction on demand, while the SUV’s up to 1,500 lbs. of towing capability can support light hauling needs when properly equipped. Add the standard 11.3" diagonal infotainment touchscreen, Apple CarPlay® and Android Auto™ compatibility, available wireless phone charging and over 15 standard safety and driver assistance features, and the ACTIV becomes a well-rounded choice for shoppers who want confidence without moving into something oversized. Why ACTIV Makes Sense for Barron, WI Drivers Barron-area driving often involves more variety than a simple commute. A typical week may include a grocery run, school or work travel, a drive across US-8, a stop in Rice Lake, a visit to a nearby lake or a turn down a gravel road to reach property, family or recreation. The Equinox ACTIV fits that kind of use case because it is still compact enough to park easily, yet substantial enough to feel secure and composed on open roads. Its all-terrain tires give the trim a more purposeful stance, and the uniquely-tuned suspension helps reinforce its adventure-ready character. This trim also suits owners who want an SUV that looks the part without becoming impractical. The ACTIV design is not just about being bold; it is about matching the personality of drivers who use a vehicle for more than commuting. The available two-tone white roof gives the exterior a distinct look, while the all-LED lighting, sculpted taillamps and modern front fascia help the Equinox feel current from every angle. For shoppers who want one vehicle for professional life, family plans and weekend recreation, ACTIV feels like a natural middle ground. A Cabin Built for Daily Use, Not Just Test Drives The interior is one of the strongest reasons to consider the ACTIV trim. Chevrolet gives this model Evotex and sueded microfiber seating surfaces, creating a cabin that feels more specialized than the base trim while still staying practical for regular use. That matters for drivers who carry sports gear, work items, shopping bags or family supplies. The seating materials contribute to a refined look and feel, while the versatile cargo space supports everyday utility. The 11.3" diagonal infotainment touchscreen is another major advantage because it gives the Equinox a modern command center without making the dashboard feel cluttered. Apple CarPlay® and Android Auto™ compatibility help keep familiar apps close, and voice commands can support music, messages, maps and more while the driver remains focused. Available wireless phone charging is a small feature that can make a big difference over time, especially for drivers who are in and out of the vehicle throughout the day. Instead of managing cords, the cabin can stay cleaner and easier to use. Performance That Feels Right-Sized The 2027 Equinox ACTIV uses Chevrolet’s 1.5L Turbo engine, delivering 175 horsepower and 203 lb.-ft. of torque. That output suits the vehicle’s mission well. It is responsive enough for merging and passing, yet focused on efficiency and smooth daily drivability. The standard Drive Mode Selector helps the driver adjust the vehicle’s behavior to suit the situation, while available all-wheel drive adds confidence when traction becomes a priority. For Barron-area shoppers who travel between town roads, highways and rural routes, that flexibility is more important than excessive power. Light towing capability also adds to the ACTIV’s usefulness. With up to 1,500 lbs. of towing when properly equipped, the Equinox can help with smaller recreational or home project needs. It is not trying to replace a full-size truck, and that is part of the appeal. The ACTIV is for shoppers who want a manageable SUV that can handle a wide range of normal life tasks without feeling bulky or overbuilt. Key ACTIV Advantages to Consider All-terrain tires: A more capable tire setup for gravel routes, recreation access and rural driving. Uniquely-tuned suspension: A trim-specific setup that supports the ACTIV model’s adventure-ready personality. Evotex and sueded microfiber seating: A distinctive interior treatment with a practical, premium-feeling finish. Available all-wheel drive: Added traction on demand for drivers who want extra confidence. 11.3" diagonal touchscreen: A large, personalized display for infotainment, maps, apps and connected features. Chevy Safety Assist: Standard technologies including Automatic Emergency Braking, Front Pedestrian Braking and Lane Keep Assist with Lane Departure Warning. Safety and Awareness for Everyday Confidence Chevrolet places a strong emphasis on standard safety in the 2027 Equinox, and that is a meaningful advantage for ACTIV shoppers. Every Equinox includes over 15 standard safety and driver assistance features, with Chevy Safety Assist bundling six helpful technologies: Automatic Emergency Braking, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, Forward Collision Alert, Following Distance Indicator and IntelliBeam®. These features are designed to support awareness during everyday driving, whether the route involves town traffic, highway stretches or lower-speed neighborhood travel. Available features such as HD Surround Vision, Rear Cross Traffic Braking, Rear Camera Mirror and Side Bicyclist Alert can further support driver confidence. For shoppers comparing vehicles online, safety technology can be difficult to evaluate from photos alone, but Equinox makes the decision easier by including a strong standard foundation. The ACTIV trim builds on that foundation with a more rugged attitude, making it a smart pick for drivers who want comfort, awareness and versatility in one package. Who Should Put the ACTIV at the Top of the List? The 2027 Chevrolet Equinox ACTIV is a smart fit for drivers who want more personality than a traditional everyday SUV, but still want manageable size, thoughtful technology and flexible cargo space. It is especially appealing for Barron, WI shoppers who regularly move between paved roads and rural settings, or for anyone who likes the look and confidence of all-terrain tires without stepping into a larger vehicle. Don Johnson Auto Group is proud to support Chevrolet shoppers near New Richmond, St. Croix Falls, and Barron with options that fit real driving needs, and the ACTIV trim stands out as one of the most balanced choices in the Equinox lineup. Frequently Asked Questions: Does the 2027 Chevrolet Equinox ACTIV have all-wheel drive? All-wheel drive is available on the 2027 Chevrolet Equinox, giving ACTIV shoppers the option of added traction on demand. What makes the ACTIV different from the RS? The ACTIV focuses on adventure-ready details such as all-terrain tires, a uniquely-tuned suspension, Evotex and sueded microfiber seating surfaces and an available two-tone white roof. The RS places more emphasis on black exterior accents, larger wheel options and a street-focused appearance. Is the Equinox ACTIV good for daily commuting? Yes. The ACTIV keeps the practical size, 1.5L Turbo engine, standard 11.3" diagonal touchscreen and advanced safety features that make the Equinox easy to use every day, while adding a more rugged look and feel. *Image may not be actual model Request more 2027 Chevrolet Equinox information

Don Johnson Auto Group - What to Know About the 2027 Ram 1500 The 2027 Ram 1500 continues to define what a modern full-size pickup can be: powerful, refined, smart, and highly adaptable. For drivers who want a truck that feels ready for hard work during the week and comfortable enough for long drives on the weekend, the latest Ram 1500 brings a compelling mix of capability, craftsmanship, and technology. It is designed with purpose, but it also carries the kind of style and cabin quality that make daily driving feel more rewarding. At Don Johnson Auto Group, we are excited to help shoppers learn more about the 2027 Ram 1500 while serving New Richmond, St. Croix Falls, and Barron with a knowledgeable, customer-focused approach. Whether you are comparing engine options, researching towing strength, exploring premium trims, or deciding which technology features matter most, the 2027 Ram 1500 deserves a close look. It is a truck built for a broad range of needs, from jobsite utility to family comfort to confident trailering. A Full-Size Truck Built Around Choice One of the biggest strengths of the 2027 Ram 1500 is the variety built into its lineup. Ram understands that not every truck owner uses a pickup the same way. Some shoppers prioritize maximum towing confidence, while others want off-road capability, everyday efficiency, advanced cabin technology, or a premium interior that feels closer to a luxury SUV than a traditional work truck. The 2027 Ram 1500 answers that range of expectations with multiple trims, available powertrains, and practical features that allow shoppers to choose a configuration that fits real driving needs. The available engine lineup is a major part of that flexibility. The 2027 Ram 1500 can be equipped with the available 5.7L HEMI® V8 engine, one of two available 3.0L Hurricane engines, or the proven 3.6L Pentastar® V6 engine. This gives buyers a wide performance spectrum, from dependable daily driving to serious output. When properly equipped, the truck offers up to 540 maximum available horsepower and 521 lb-ft of maximum available torque, impressive figures for a gas light-duty pickup. For shoppers who want a strong, responsive truck with confident acceleration and pulling power, that performance story is hard to ignore. Capability for Towing, Payload, and Everyday Work The 2027 Ram 1500 is engineered to do more than look tough. When properly equipped, it offers a maximum available towing capacity of up to 11,530 pounds and a maximum available payload of up to 2,340 pounds. Those numbers make it a strong option for hauling trailers, equipment, materials, recreational gear, and other heavy loads. Just as important, Ram supports that capability with technology designed to make towing easier to manage. Available trailering features help drivers feel more aware and in control. Trailer Reverse Guidance with Dynamic Gridlines can display the predicted path of a trailer while backing up, and an available Digital Rearview Mirror with Tow Mode can provide a live video view behind a trailer when properly equipped. The available Trailer Auto Hitch Assist system is especially useful because it can help steer the truck into alignment with a trailer tongue while the driver controls throttle and braking. These features help reduce the stress of hitching, backing, and maneuvering, which is valuable for experienced towers and first-time pickup owners alike. Maximum available horsepower: Up to 540 horsepower when properly equipped with the High-Output 3.0L Hurricane engine. Maximum available torque: Up to 521 lb-ft for strong response under load. Maximum available towing: Up to 11,530 pounds when properly equipped. Maximum available payload: Up to 2,340 pounds when properly equipped. Trailer support: Available guidance, camera, mirror, and hitch assistance features help simplify towing tasks. Smart Engineering Beneath the Surface The 2027 Ram 1500 also stands out because of the way it balances strength and drivability. Ram highlights 98 percent steel frame construction, a multi-link coil spring rear suspension, and an available four-corner active-level air suspension system. That combination helps support capability while maintaining the composed ride quality Ram trucks are known for. Instead of feeling overly stiff or cumbersome, the Ram 1500 is designed to feel controlled, comfortable, and maneuverable. Available Selec-Speed® Control can help keep the truck at a consistent speed when moving up hills, down slopes, or through trail conditions. For drivers looking for a more adventurous setup, models such as the Ram 1500 Rebel® and Warlock can bring features like 33-inch tires, a raised ride height, lifted suspension, and Bilstein® performance-tuned shock absorbers. The Ram 1500 RHO takes performance even further with its High-Output 3.0L Hurricane engine, factory-installed Bilstein® shocks, and performance-tuned drive modes. Interior Comfort That Raises Expectations Inside, the 2027 Ram 1500 shows how far the full-size truck segment has evolved. The cabin can be configured for work-ready practicality or near-luxury comfort, depending on trim and equipment. The Ram 1500 Tungsten is especially notable, with premium appointments, Best-in-Class available 24-way power adjustable front seats with heat, ventilation, memory, and massage functionality, plus available features designed to keep passengers comfortable and connected. Rear-seat passengers are not treated as an afterthought. Available Class-Exclusive reclining rear seats, generous rear legroom, and Class-Exclusive second-row in-floor storage help make the cabin more functional for families, crews, and road-trip companions. Available dual wireless charging pads can keep compatible devices powered, while the available 10.25-inch Front Passenger Interactive Display gives the front passenger a dedicated screen experience. In higher trims, the available Klipsch® Reference Premiere Audio System with 23 speakers creates an immersive sound experience that adds another layer of refinement. Exterior Design With Function Built In The 2027 Ram 1500 has a bold presence, but its design is not just about appearance. Trim-specific grille surrounds, a strong front fascia, available wide fender flares, available LED lighting, and signature details give the truck a confident identity. Available customizable LED walk-up animation and light carpet illumination add a premium touch as the driver approaches the truck. The cargo bed is designed with practical use in mind. The available RamBox® Cargo Management System provides lockable, drainable storage with an interior LED light and a 115-volt outlet. For owners who carry tools, recovery gear, outdoor equipment, or small cargo that needs to stay secure and organized, RamBox is one of the most useful available features in the segment. The available multifunction tailgate adds even more convenience, allowing split swing-away access that can make loading and unloading easier, even when trailering. Available RamBox storage: Lockable, drainable bedside compartments add secure storage without using cabin space. Available onboard power: A 400-watt inverter or maximum available 2-kilowatt power inverter can support tools and equipment. Available multifunction tailgate: Split swing-away doors help improve bed access during loading and unloading. Available remote power tailgate control: The tailgate can be operated using the key fob, an overhead console button, or the tailgate handle on select configurations. Technology Designed for Confidence The 2027 Ram 1500 offers more than 50 inches of combined available digital displays, creating a high-tech command center for driving, towing, navigation, entertainment, and vehicle information. Depending on configuration, shoppers can find an available 14.5-inch touchscreen, interactive digital cluster display, head-up display, and front passenger touchscreen. The available Ram Digital Key allows compatible smartphone access and starting, with a near field communication-based card available as a backup. Safety and driver-assist technology is another major highlight. The 2027 Ram 1500 offers more than 100 standard and available safety and security features. Available Hands-Free Active Driving Assist can help maintain a set speed, safe following distance, and lane positioning on approved roadways. Other available features include Evasive Steering Assist, Intersection Collision Assist, Drowsy Driver Detection, Traffic Sign Recognition, and a 360-degree Surround View Camera. Together, these systems can support driver awareness and make a large truck feel easier to manage in tight spaces, traffic, and longer drives. Which 2027 Ram 1500 Is Right for You? Choosing the right Ram 1500 starts with how the truck will be used most often. A driver who wants straightforward capability may prefer a practical trim with the right towing and payload setup. A buyer who values premium materials, advanced technology, and comfort may gravitate toward Limited, Limited Longhorn®, or Tungsten models. An off-road enthusiast may want to explore Rebel®, Warlock, or RHO configurations. The best choice depends on desired engine output, cabin features, bed utility, trailer needs, and how much technology feels essential. Start with capability: Identify expected towing, payload, and cargo needs before choosing an engine and axle configuration. Compare cabin priorities: Decide whether work-focused durability, family comfort, or premium luxury matters most. Review trailering technology: Consider available cameras, tow mirrors, hitch assist, and trailer monitoring if towing is part of the plan. Explore trim features: Match exterior styling, wheel options, suspension features, and interior technology to personal preferences. Schedule a test drive: Experiencing ride quality, visibility, seat comfort, and infotainment layout in person can make the decision clearer. Frequently Asked Questions: How powerful is the 2027 Ram 1500? When properly equipped, the 2027 Ram 1500 offers up to 540 maximum available horsepower and 521 lb-ft of maximum available torque with the High-Output 3.0L Hurricane engine. How much can the 2027 Ram 1500 tow? The 2027 Ram 1500 can tow up to 11,530 pounds when properly equipped. Actual towing capacity depends on engine, configuration, equipment, passengers, cargo, and other factors. Does the 2027 Ram 1500 offer advanced towing features? Yes. Available features include Trailer Reverse Guidance with Dynamic Gridlines, Trailer Auto Hitch Assist, an available Digital Rearview Mirror with Tow Mode, telescopic trailer tow mirrors, and integrated trailer monitoring technology. What makes the Ram 1500 Tungsten special? The Tungsten trim emphasizes premium comfort, advanced technology, and upscale materials. Available highlights include 24-way power adjustable front seats with massage functionality, a front passenger interactive display, dual wireless charging pads, and a high-end Klipsch audio system. Is the 2027 Ram 1500 a good daily driver? Yes. Along with strong capability, the Ram 1500 is known for ride comfort, thoughtful cabin design, useful storage, and available driver-assist technology. It can serve as both a capable pickup and a comfortable everyday vehicle. The 2027 Ram 1500 brings together the qualities shoppers expect from a leading full-size truck: confident power, smart trailering tools, refined comfort, advanced technology, and bold design. With multiple powertrains, distinctive trims, and features that support work, recreation, and family life, it is built to meet a wide range of needs without losing the character that makes a Ram truck stand out. Request more 2027 RAM 1500 information